What will the corporate identity of the company
give you?
Customer recognition
You are a self-sufficient company. People are drawn to you
because the closer you are, the brighter the flavor of
success. You can repeat this as an affirmation and believe it
will work, or you can create your own cool style.
Filtering
How much do you want a non-targeted audience? Do you want it
to go around so you don't waste your time? So why do you act
like you think lions should come for the seeds and not
pigeons? The right style will attract the right person and let
you know right from the start who's not in your way.
Taking it to the next level
As long as you look like competitors whose CPs are from 2013,
you won't be on the same level as those who are skimming the
cream in your market. To get your company
loved/respected/wanted, you need to invest in its packaging.
Recognition
A customer/partner sees you. What will happen next? If you
have a great style, he will remember you, and then he will
come to you for cooperation. Maybe right away, maybe after
three weeks. But you'll stick in his memory.
Leave the branding to us
98% of companies pour money into recognition and don't get
results
99% of the time, the company doesn't realize that the name
is the voice of the business that represents it
100% of the time, every name option will reveal the
potential and reflect the soul of the company
As soon as we start working on your project, we study
everything possible: your experience, competitors, market
situation today, consumer expectations for tomorrow...
You might think that we're overthinking, "after all, it's
just a corporate identity"... But
did you know that 63% of consumers make
preliminary conclusions about future cooperation with a
company based on the way it presents itself to customers?
Step 2: Analyze the data
A weapon is good in the hands of the one who knows how to
use it. It's the same with the analysis: the information
gathered in the first stage is of little value if you can't
draw useful conclusions about consumer preferences, market
trends, the mood of competitors and your own capabilities.
Step 3: Drawing up the Terms of Reference
"We see the goal, we go to it," we say as soon as we compose
the terms of reference. In our opinion, this is the core of
effective work. The previous two steps lead to a good TOR,
and correctly drafted TOR leads to the development of a
great corporate identity.
Step 4: Creating a masterpiece
Are creatives born? Maybe, because we have a talent for it -
we think up everything in the best way: strict, stylish,
driving, nice - as you want. The only thing we can not do is
disgusting. Strictly follow the TK at this stage, adding
sparkle, charm and creativity from yourself.
Step 5: Awe-inspiring coordination and transfer of designs
We are, of course, good, but your opinion is decisive. We
add something, remove something, remake something so that
you sincerely said, "Wow, this is what I wanted!"
